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Oct 08, 2024
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BPA 260 - Pastry & Baking Marketing Class Hours 2 Lab Hours 2 Clinical Hours 0 Work Experience 0 Credit Hours 3 Minimum State Prerequisites: Take All: BPA 150 and BPA 210 Minimum State Corequisites: Take BPA 250 Local Prerequisites: None Local Corequisites: None
This course is designed to cover the marketing concepts and merchandising trends utilized in bakery and pastry operations. Emphasis is placed on menu planning, pricing products/strategies, resale and wholesale distribution methods, legal implications, and advertising techniques. Upon completion, students should be able to create a marketing plan that will serve as a basis for a capstone experience.
College Transfer: N/A
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