Marketing (C25120MK) Certificate

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Purpose

This certificate program is designed to provide students with a basic understanding of marketing fundamentals, including data analytics, computer and spreadsheet literacy, and print and digital marketing strategies.

Program Curriculum

First Semester (Fall)

MKT 120 - Principles of Marketing Credit Hours: 3
MKT 223 - Customer Experience Credit Hours: 3
CIS 110 - Introduction to Computers Credit Hours: 3

Class Hours 8 | Lab Hours 2 | Credit Hours 9

Second Semester (Spring)

BUS 160 - Data Analysis/Decision-Making Credit Hours: 3
MKT 232 - Social Media Marketing Credit Hours: 3
CTS 130 - Spreadsheet Credit Hours: 3